Google's new 'Verified Calls' feature - Tell the users Who is calling and Why ?

Google has rolled out a new feature 'Google Verified Calls' to save the users and businesses from spam and fraud calls. The feature, called as 'Verified Calls', will show a verified blue tick which means that the call has been verified and checked by Google, name of the person/business, logo of the business and most importantly the reason for calling will also be displayed.

According to a report, most of the frauds are done through spam and fraud calls and it is a high time now, this should be stopped. Through Google's new feature, calling will be more secure, safer and more purposeful. It will also help the businesses to build trust among the consumers.

However, the verified call system will work only for those businesses who have chosen to Sign-up with one of the Google partners and hence get their calls verified. It will be free for all consumers like you and me.

Image Credits: Google

Feature of Verified Calls:

• Get spam warnings to avoid unwanted calls.

• See who's calling with Caller ID by Google.

• Block unwanted callers, so that you are not bothered again and again.

• Displays the purpose of calling.

• Complete name and logo to be displayed.

Apart from these features, Call Screening and Call Recording feature will also be available. In call screening, you can leave a message to the person asking for the reason to call and the person will record and send you the reason for calling. 

Also, if there is some delivery call from Amazon, Flipkart, Zomato, Swiggy etc., then the Google's Application will display the reason and the logo, name of the company calling you. The application will also be having an option to report the call.

As of now, the feature has been rolled out in US, India, Mexico, Spain and Brazil with more countries to follow.

The application Phone by Google - Caller ID & Spam Protection, where all the above listed features will be available is in Beta Version, so cannot be downloaded from Playstore, or else you need to 'Join the beta' program to access the application.